Research
Research you can check: open methods and reference works
Most visibility claims can't be checked. These can. Each piece below is a method you can run yourself or a catalogue you can verify yourself, with the version, date, limits and sources on the page.
The Local Visibility Signal Catalogue
A working reference for the 36 signals that decide whether a service business is found, understood, and chosen. Each entry states what the signal is, what it costs you when it fails, the exact steps to check it with free tools, and what a passing result looks like.
Read the full methodThe AI Visibility Benchmark
Everyone sells AI visibility. Almost nobody publishes how they measure it. This is the full protocol: 15 buyer prompts, three assistants, a five-point rubric, and the session rules that make two runs comparable. Free to run, on any business, including ours.
Read the full methodEditorial rules
What we will and won't publish here
Research is only worth linking to if the reader can check it. These four rules make that possible.
Runnable by anyone
You can run every method here yourself with free tools. If a check needed a paid product, we rewrote it or left it out.
No invented numbers
A number goes in only if it was measured and dated. If it would just make a piece look better, it stays out.
Limits published, not buried
Each study says up front what it can't tell you. A method that claims more precision than it has gives confident nonsense on the next run.
Free to reuse, including against us
Quote it, adapt it, run it on a competitor or on Found Clearly. All we ask is attribution and a link back.
Or have us look at your site
The free check is a hand review of your website and Google Business Profile. We email your first fixes, usually within two business days.
Evidence you can check. Public prices, month to month.